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  • Ben Balliro

What’s in a Name?


My friend Mark Jr. sent me a picture of a new cigar he was enjoying. It had a white band with overlapping green letters FSM. According to Cigar Aficionado Magazine (and no surprise given its creators) it's a collaboration between Matt Booth and Scadanavian Tobacco Group (STG) called "Flying Spaghetti Monster". That cigar sounds like a badly translated Japanese Manga villain, however, given Matt's ties to Japanese heritage coalesced throughout his jewelry and cigar names, it might very well be a Japanese Manga villain. Nevertheless, it got my attention on a broader topic of cigar names and what the mean.


There are literally thousands of names for cigars brands, lines, and line extensions. Sometimes the names tell you about the cigar such as the CAO LX3, which is a combination of the brand CAO and LX3 which means Ligerò times 3, so more Ligerò leaves in the blend. In contrast is the infamous Cuban brand Montecristo, famously named after the book The Count of Montecristo which was read aloud by lectors (vocal readers) to cigar rollers in the factories. Moving on there are names that follow an historical motif such as Padron. The Padron family typically name their cigars after historical milestones such as the "Padron 1926 Series" referencing the birth year of the company's patriarch Jose Padron. Lastly there are names which may have no purpose other than to capture your attention on the shelf beside their competition. Examples such as "Super Fly" by Oscar Valladeres, which has "Super Fly" written in a purple-retro-70's-graffiti design.


Cigars like the Super Fly are designed to capture your attention and eventually a try purchase at the counter. Since I had familiarity with this brand before with the "Leaf by Oscar", I had confidence in this brand based on previous experience that quality and consistency were already address. Jonathan Drew of Drew Estate cigars is no stranger to abstract design and marketing. His latest creation is called Blackened M81 which is a collaboration between Jonathan Drew, James Hetfield of Metallica, and Rob Dietrich of Blackened American Whiskey.


No matter which style, theme, or name impresses you, the most important thing is that the quality of your smoking experience is successful. There is nothing wrong with a simple white band such as Davidoff, or a cult following such as Warped brand or Tatuaje's Skinny Monsters series. As long as you enjoy the experience of your cigar, then I say call it whatever you desire. My opinion is not the only one that matters, Do you have a though to question on this subject, type around and find out! Thank you for reading.

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